Ideas > Technology

WELCOME TO SUNSPOTS

Hi, we’re different! Sunspots Creative is not an ad or design agency. We’re a
small collaborative team of talented and passionate thinkers, designers,
filmmakers, writers, digital gurus, MBAs and cultural and social networking junkies.

A virtual idea factory for your brand.

FIRST ASK YOURSELF:

Is Your Brand
Charmingly Intrusive?

That old View-Master® toy got it right. It was simple, yet captivating.

You became an audience of one, excited at the prospect of turning the wheel to see what was next. The experience was very personal. Whether it was seeing faraway lands or the wonders of nature, a story was unfolding, and it was all your own. That’s the true power of a memorable brand experience. And it’s symbolic of what we practice and call “charming intrusion.” A welcomed emotional interaction with your brand that a customer feels, experiences and clearly sees.

LET'S CHARM YOUR CATEGORY TOGETHER.

OUR CAPABILITIES

CREATIVITY + PASSION IS ALWAYS AT THE CORE

We engage today’s consumer with memorable brand campaigns that build awareness, create loyalty and drive conversation.

BRANDING / CULTURE

Brand Strategy + Development
Brand Culture Alignment
Identity Design + Guidelines
Experiential Brand Design
Naming + Verbal Branding
Creative Immersion Workshops

MARKETING / DESIGN

Marketing + Brand Collateral
Advertising + Outdoor Media
Packaging + Prototypes
Promotions + Point of Sale
Environmental + Wayfinding
Illustration + Photography

DIGITAL / INTERACTIVE

Website Design
Video + Motion Graphics
Social Media + Events
Content Development
UX Design + Interface
Mobile Apps + Products

We Take a Disruptive
Brand Strategy Approach

Our goal is to simply win the category with you and disrupt the status quo. If you’re interested in getting by and blending in or at worse, imitating your competition, we are the wrong partner.

If you are instead looking for your brand to be truly differiented, well then, you’ve come to the right place.

In the end, it’s about taking a stance
with your marketing.
“What we try to achieve is elegant chaos. Beauty and clarity, but with a twist. – RICK BONELLI / SUNSPOTS CREATIVE PARTNER

THE SECRET SAUCE:

Crafting Authenticity

Sunspots is a true brand collaboratory experience. We think of strategy and design as a single seamless discipline. With that, your involvement with helping to uncover the strategy with us is paramount to success.

Upon our introduction and agreement to proceed, we set up an intense one-day workshop with you. A collaboratory is what we like to call it. You can bring several key people from your end as need be (the more the merrier), and we’ll have a team of brand thinkers on our end. Think of it as merely being hunters and gatherers at this point. Together, starting from scratch (forget what you’ve done to date), we go deep to dissect your brand from every conceivable angle.

“If you don’t have a strategy, you’re    part of someone else’s strategy.”
– ALVIN TOFFLER
Everything from your marketplace to your competitors to your internal culture to find your hidden sweet spot to arrive at the essence of your true brand soul. It’s also a great initial way we bond together as a trusting, working creative firm-client unit right from the start.

From there, we then develop and come back to you with the Creative Brief. Which will be short, clear and concise. Don’t expect some MBA-speak 50-page document. The Immersion is all about clarity and really being inspired. Being passionate again about your company and brand. Our goal is finding small pockets of white space in your category that we can grow and dominate by highlighting three to four authentic insights we find critical.

We then align every piece of communication to resonate with those insights so that they are speaking in one unified voice.

Intrigued? Let’s create something great together.